The Evolution of Entrepreneurial Marketing
Acquiring and retaining customers through innovative approaches.
Are Entrepreneurs Born or Made?
The influence of personality.
Digitalization of Companies Post-Covid-19
What are the challenges and opportunities?
Effects of COVID-19 on Business and Research
Impacted trends due to COVID-19
Startups in Times of Crisis – A Rapid Response to the COVID-19 Pandemic
How has COVID-19 impacted startups?
The Founder Factor in Startups
Exploring how the unique personalities of startup founders influence the trajectory and success of their ventures.