Effects of COVID-19 on Business and Research
Impacted trends due to COVID-19
The Examination of Virtual Reality at the Intersection of Consumer Experience, Shopping Journey and Physical Retailing
Influence of VR on consumer experience.
Startups in Times of Crisis – A Rapid Response to the COVID-19 Pandemic
How has COVID-19 impacted startups?
Elements of Social Media Marketing: A Holistic Framework
A holistic approach on social media marketing.
Impact of COVID-19 on Consumer Behavior: Will the Old Habits Return or Die?
Influence of COVID-19 on consumer behaviour.